{"id":13900,"date":"2017-12-12T09:15:35","date_gmt":"2017-12-12T03:45:35","guid":{"rendered":"https:\/\/www.biztechpost.com\/?p=13900"},"modified":"2020-05-11T11:25:46","modified_gmt":"2020-05-11T05:55:46","slug":"apple-acquires-shazam-for-approx","status":"publish","type":"post","link":"https:\/\/www.biztechpost.com\/apple-acquires-shazam-for-approx\/","title":{"rendered":"Apple acquires music-discovery app Shazam for a record-breaking&#8230;"},"content":{"rendered":"<p>Global tech giant, Apple has finally acquired popular music discovery app Shazam in a deal reportedly set to involve mega million bucks. How many? Read on to know!Both Apple and Shazam confirmed the news of the acquisition on Monday. Shazam, which lets users identify songs, TV shows and movies from an audio clip has amassed over 1 billion downloads. However, it could only earn approx. $54 million in revenue in 2016 whilst losing out $5.3 million in the same year.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14941\" src=\"https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam.jpg\" alt=\"\" width=\"833\" height=\"485\" srcset=\"https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam.jpg 833w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam-300x175.jpg 300w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam-768x447.jpg 768w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam-721x420.jpg 721w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam-150x87.jpg 150w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam-696x405.jpg 696w\" sizes=\"auto, (max-width: 833px) 100vw, 833px\" \/><\/p>\n<p>The deal will come as a shot in the arms for Shazam since <a href=\"https:\/\/www.biztechpost.com\/iphone-8-effect-apple-records-growth\/\">Apple<\/a> made up the majority of Shazam\u2019s revenue in 2016 for sending users to its iTunes Store to buy content. Now as a part of Apple, turning profitable won\u2019t be an issue at all.<\/p>\n<p>According to <a href=\"https:\/\/www.recode.net\">Recode<\/a> which initially confirmed the news , the deal proposed by Apple to buy Shazam is worth around $400 million.<\/p>\n<p>However, the real details of the buyout were revealed by <a href=\"https:\/\/techcrunch.com\/\">TechCrunch<\/a>, which hinted that Snap Inc.( Snapchat) and Spotify who have existing partnerships with Shazam were interested in buying the company but lost out to Apple.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14940\" src=\"https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app.jpg 1920w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-300x169.jpg 300w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-768x432.jpg 768w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-1024x576.jpg 1024w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-1536x864.jpg 1536w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-747x420.jpg 747w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-150x84.jpg 150w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-696x392.jpg 696w, https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/shazam-app-1068x601.jpg 1068w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>Similarly, the benefit of acquiring the app for Apple is immense. To start with, Apple can tap into Shazam\u2019s music and sound recognition technologies. However, the real icing on the cake lies in the app\u2019s augmented reality tech.<\/p>\n<p>The tech, launched early in 2017, can be a good competitor to <a href=\"https:\/\/www.androidheadlines.com\/2017\/12\/google-lens-can-now-save-images-to-google-keep-android-app.html\">Google Lens<\/a>. It lets users scan posters, advertisements, magazines, books, amongst other tangible products which could then launch 360-degree videos, product visualisations, and 3D animations.<\/p>\n<p>There\u2019s another silver lining for Apple. If after acquisition, Apple decides to shut down the app, it could hurt rival streaming services such as Google Play Music and <a href=\"https:\/\/www.spotify.com\/\">Spotify<\/a> where Shazam sends over 1 million clicks a day, according to the Wall Street Journal.<\/p>\n<p>Interestingly, Shazam also has a deal with <a href=\"https:\/\/www.snapchat.com\/\">Snapchat<\/a>. So, Apple could pull off a coup of sorts if this deal comes into fruition.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Global tech giant, Apple has finally acquired popular music discovery app Shazam in a deal reportedly set to involve mega million bucks. How many? Read on to know!Both Apple and Shazam confirmed the news of the acquisition on Monday. Shazam, which lets users identify songs, TV shows and movies from an audio clip has amassed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14941,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":{"0":"post-13900","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile-apps"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Apple acquires music-discovery app Shazam for a record-breaking... | BizTechPost<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.biztechpost.com\/apple-acquires-shazam-for-approx\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple acquires music-discovery app Shazam for a record-breaking... | BizTechPost\" \/>\n<meta property=\"og:description\" content=\"Global tech giant, Apple has finally acquired popular music discovery app Shazam in a deal reportedly set to involve mega million bucks. How many? Read on to know!Both Apple and Shazam confirmed the news of the acquisition on Monday. Shazam, which lets users identify songs, TV shows and movies from an audio clip has amassed [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.biztechpost.com\/apple-acquires-shazam-for-approx\/\" \/>\n<meta property=\"og:site_name\" content=\"BizTechPost\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/biztechpost\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Abhishekmcj\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-12T03:45:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-11T05:55:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.biztechpost.com\/wp-content\/uploads\/2017\/12\/music-discovery-app-Shazam.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"833\" \/>\n\t<meta property=\"og:image:height\" content=\"485\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Abhishek\" 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